And more importantly, what is the best SEO tool?

There are a lot of tools available to use for search engine optimization.  They look at various aspects of on page and off page SEO including technical elements of header tags, metadata, and incoming links.  Some will go more in depth and evaluate 404 and other errors on a website.  Watch this video to learn more.

 

While this video discusses some professional SEO tools, the best tool is indeed your brain. There is no substitute for formulating a strong SEO strategy that will get a site ranked and endure through multiple algorithm updates. If you don’t have a solid SEO strategy in place, now is a great time to contact us for a consultation.